@ the intersection of strategy, marketing and technology

5 Must Have Social Media Components For Your Corporate Website

I have recently been asked (multiple times)  “What are the must have Social Media components for a corporate website?”.  And like a lot of answers to social media questions, it depends on your objectives, your industry and your target customers. With that said, your website is central to your social media presence and is where your customers will get the “official” information on your...

IQ Website Launch – Results Exceed Expectations

About 6 months ago I hired a Marketing Production team in Bangalore (see June 1 2007 posting) to do website development, collateral creation, SEO, SEM, online advertising, etc. Their first main project was to develop a new “customer network” concept for IQ; very Web 2.0 and extremely promising. The team delivered the prototype with flying colors and the “project” is expected to be launched in...

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